The gloves are off in the battle for frequent flyer loyalty.United Airlines this week rolled out a new status match offer targeting the elite customers of rivals Delta Air Lines and American Airlines.Status match offers are nothing new. United already had its standard offer in place, allowing elite members of other big carriers to request that United match their existing status.But it's United's "Switch To Better Wi-Fi" offer that's drawing attention across both mainstream media and aviation blogs thanks to its particularly pointed message at rival Delta.In-depth: Was the 'fast, free' Wi-Fi really slow on your flight, too? Here's what's going onAn airline dust-up over inflight Wi-FiUnited is in the process of equipping its fleet with Starlink Wi-Fi, widely acknowledged as the fastest and most reliable inflight internet service provider today.Delta is taking a different track, instead choosing Amazon's Leo service – so far unproven for in-flight capabilities – on a rollout that will lag United's.Delta Air Lines Airbus A319 tail. SEAN CUDAHY/THE POINTS GUYAmerican, which also plans to install Starlink beginning next year, also jumped into the fray — though only to promote its standar...
United's new Wi-Fi status match aimed at Delta: Who's eligible to be Premier?
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